Book Launch Post Ideas

Your book cover, in the wild.

Ideas and captions for the weeks around your book launch. Upload your cover and we put it on real photos of billboards, newspapers and tote bags, so launch week has more to post than the same flat cover image.

Make your first one free

One tap with Google. No card.

A logo on a real photo of a billboard above a New York street A logo on a real photo of a newspaper open on a cafe table

You'll post your cover twenty times. Make each one look different.

A book launch isn't one post. There's the cover reveal, the preorder push, launch day, the first reader photos and the long tail after. Most authors end up posting the same flat JPG of the cover every time, and people scroll past it by the third go.

Your cover on a New York billboard or a newspaper open on a cafe table gives each post its own feel. It reads like a moment, not an ad. It's a look, not a claim, so say it plainly in your caption and let people enjoy it.

You don't need a publisher's marketing team for this. You need your cover as a PNG or JPG and about a minute.

Posts for every stage of the launch

  • Cover reveal: your cover on a billboard above a New York street, with the title in the caption and nothing else
  • Preorder reminder: the cover on a newspaper held up on the street, framed as the book you'll be reading next
  • Launch day: the cover on a subway billboard, with where to buy it in the first line of the caption
  • A quote from the book set as a poster on a city wall, so readers get a taste before they buy
  • Your cover on a canvas tote, as a giveaway idea for your launch event or newsletter
  • Six months on: the same billboard look to thank readers and push the paperback

Captions to start with

Three years of early mornings. It's finally a real thing.

If this were a billboard, it would say: out now, wherever you buy books.

Preorders are open. This is your sign.

Photos that suit you

How it works

  1. Add your image. A logo, poster, product shot or full campaign. PNG or JPG.
  2. Tap a photo. Your design goes on in seconds.
  3. Download it. A 2000px image, ready to post.

Real photos. Not AI.

Every photo is a real photograph, shot on a real camera. Your design goes on exactly as it is. Nothing gets redrawn, so it's still your brand.

Questions

Do I need Photoshop?
No. It all happens in your browser.

Is it really free?
Your first one is free when you make an account. After that, top up credits inside the studio. No subscription.

Will my cover get squashed or redrawn?
No. Your cover goes on exactly as it is. Tap Adjust to rotate or fit it to the space, and those changes are free.

Give your book the launch it deserves.

Make your first one free

Takes about a minute.

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