New Collection Drop Post Ideas

Your new collection, as a campaign.

A new collection deserves more than a grid of product shots. Here are ideas for running your drop like a campaign, with captions to start from. Upload your lookbook images or collection name and we put them on real photos of street posters, newspapers and billboards.

Make your first one free

One tap with Google. No card.

Big labels run campaigns. You can too.

When a big label drops a collection, the images end up on posters, billboards and magazine pages. That's what makes it feel like a moment, not just new stock on the website.

You probably shot a lookbook on a small budget. Put those images on a wall of street posters or a newspaper on concrete and they look like a campaign. It's your photo, exactly as you shot it, just in a real place. Frame it as the look and let the clothes, the jewellery or the pieces do the talking.

Ideas for your collection drop

The name reveal: the collection name on two street posters on a city wall, a few days before the drop.
The campaign: your best lookbook image on a New York billboard or a subway billboard.
The story: a newspaper on concrete next to black heels, with a caption on where the collection came from.
The pieces: one post per hero piece, on a real photo, with the name and price in the caption.
Drop day: your logo on a shopping bag in the rain with the time the collection goes live.

Captions to start with

The winter collection. Seven pieces. Friday at 7pm.

Shot in our backyard on a Sunday. Now it's on a wall.

Live now. Small runs, so if you've had your eye on something, don't wait.

Photos that suit you

On a street poster: pair the collection name with a lookbook image, side by side.
On a newspaper: the editorial look for the story behind the collection.
On a billboard: your hero image as a big campaign post.
On a shopping bag: for drop day and the first orders going out.

How it works

Add your image. A logo, poster, product shot or full campaign. PNG or JPG.
Tap a photo. Your design goes on in seconds.
Download it. A 2000px image, ready to post.

Real photos. Not AI.

Every photo is a real photograph, shot on a real camera. Your design goes on exactly as it is. Nothing gets redrawn, so it's still your brand.

Questions

Do I need Photoshop?
No. It all happens in your browser.

Is it really free?
Your first one is free when you make an account. After that, top up credits inside the studio. No subscription.

Can I upload lookbook photos, not just my logo?
Yes. Any PNG or JPG works, so a lookbook photo, a campaign graphic or the collection name all go on the same way. Your image isn't redrawn, so the colours and details stay as you shot them.