Skincare Product Launch Post Ideas

Launching a skincare product? Build the wait.

A new serum or cleanser gets one reveal, then a run of flat lays that all look alike. Upload your logo or packaging artwork and put it on real photos of billboards, newspapers and shopping bags. The launch looks bigger than a bottle on a marble tile.

Make your first one free

One tap with Google. No card.

A logo on a real photo of a newspaper on concrete next to black heels A logo on a real photo of a billboard above a New York street

The flat lay has been done. Your launch needs another angle.

Skincare feeds are full of the same shot: a bottle, a eucalyptus sprig, a slice of stone. It looks clean, and it looks exactly like the brand next to you. The teaser posts are where a launch wins or loses attention, and a teaser can't show the product yet.

Your logo on a billboard above a New York street, or the product name on a newspaper next to black heels, sets the launch up like a fashion drop. It builds the brand around the product. Keep skin claims out of these posts and let the look do the work. Save the ingredient detail for the product page.

Posts from teaser to restock

  • The name drop: the product name on a newspaper next to black heels, nothing else
  • The waitlist: your logo on a billboard, with a caption pointing to the link in bio
  • Launch day: your product page on a laptop on a boucle couch, ready to shop
  • Shipping week: your logo on a shopping bag, for the unboxing wave
  • The restock: a street poster look that says it's back

Captions to start with

Something new is coming. Join the waitlist, link in bio.

It's here. The new cleanser goes live on the site at 7 tonight.

Back in stock. We made more this time.

Photos that suit you

How it works

  1. Add your image. A logo, poster, product shot or full campaign. PNG or JPG.
  2. Tap a photo. Your design goes on in seconds.
  3. Download it. A 2000px image, ready to post.

Real photos. Not AI.

Every photo is a real photograph, shot on a real camera. Your design goes on exactly as it is. Nothing gets redrawn, so it's still your brand.

Questions

Do I need Photoshop?
No. It all happens in your browser.

Is it really free?
Your first one is free when you make an account. After that, top up credits inside the studio. No subscription.

Can I use my packaging artwork instead of a logo?
Yes. Any PNG or JPG works, so your label, box artwork or a product shot on a clear background all go on the same way. Tap Adjust to rotate or fit it.

Launch like a brand people wait for.

Make your first one free

Takes about a minute.

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